It’s not often that we have the opportunity to hear what potential hirers really think about our portfolio…or in my case, demos, which are a voice actor’s portfolio. Further, updating your portfolio to demonstrate your major body of work can be a big job. Just when you think you’ve set it all up to look or sound amazing, new trends emerge, you quickly look outdated, or worse, you realize what you put up isn’t expressed as professionally as you thought.
A producer I highly respect said he was eagerly promoting my voice services within his company, but that he wasn’t completely comfortable about sharing my demos because they didn’t represent my talent. (I’m paraphrasing, of course, and it’s quite possible he said something totally different, while I heard – “Your demos are kinda crappy. I can’t suggest your services.”)
I reviewed the demos I have up, which are actually not “demos”, but actual work that I’ve posted as examples within different categories. While I can see some major flaws, it is challenging to be subjective about our own work.
In my last blog post, When You Don’t Know What To Do, I said that over the next year I’d walk you through all the tasks to consider to pull your business together, get on track, and keep your ducks in a row. One of the major tasks is to look at your portfolio. Today, we’ll address it. Like any artist or freelancer, this is where we display our wares.
As freelancers and small business owners who try to “do it all”, we’re not that good at everything, quite frankly. There is something to be said about displaying the absolute best you have and making what you have look the absolute best.