"...a seasoned pro!..."

Posts Under "social-media"

Dec 2014

Hello Dear Reader! I am taking January off from blogging - both hibernating in Halifax and rejuvenating in Grand Cayman! Thank you for your readership in 2014. I am truly grateful. Back to it in Feb 2015! The WordPress.com stats helper monkeys prepared a 2014 annual report for my blog. Here's an excerpt: A New York City subway train holds 1,200 people. This blog was viewed about 3,800 times in 2014. If it were a NYC subway train, it would take about 3 trips to carry that many people. Click here to see the complete report.[...]

Dec 2014

Have you seen some of my posts specific to being an entrepreneur? In case you missed them, here are some of my most popular posts in that category this year. "Good Enough" - About choosing your attitude and working with your purpose. "ABC" - The vast (and lucrative) potential of eLearning. "I Should Care" - Not taking things personally. "Do You Want to Know a Secret?" - Marketing must haves. If you are interested in my posts about entrepreneurial or marketing efforts, please let me know! I love hearing feedback![...]

Nov 2014

LinkedIn is now, arguably, the foremost social networking tool for business. While not for everybody, it’s very valuable for most. Here are my most popular posts on LinkedIn this year. Check them out if you haven’t already. And, please share if you like! Use What You Have, Start Where You Are Time. Is it Worth your Investment My (Minimum) Requirements for Social Media Ten Top Tips for Talking I’ve been publishing on LinkedIn since June of this year. Did you know you can, too? Here’s how![...]

Sep 2014

Like many, I originally dragged my feet about joining Facebook and then, up until Easter of this year, dragged my feet about joining Twitter. Life is SO full already, adding more things to do seemed like a frivolous luxury.  However, if the “things” are helpful to us, in life and/or in business, then by all means, why not?! No one can deny that as a tool to be in touch with friends all over the world, Facebook has proven to be outstanding.  As a tool to share my business, my enthusiasm for marketing and entrepreneurship, social issues, and anything I deem worthwhile, Twitter allows[...]

Is there a specific marketing tool that works best for your unique business? As a “solopreneur”, I am currently obsessed with marketing. I am most intrigued by finding the right combination of advertising and marketing for any given business. With all that is now available to us in the way of marketing, the mix can be very diverse. I am currently on a mission to figure out what are must have’s in business in general. I realized nine years ago that simply a web presence for my own business was vital. I knew that a website, or even just a webpage,[...]

If you are a human on the planet earth, you can benefit from eLearning. If you are a business in the global marketplace, or a shop on the corner, there is an even greater potential here! Stay with me… From corporate presentations to pre-school education, what can be taught, can be delivered through some version of eLearning. Aside from the fact that I’ve managed to find everything from how to roll sushi to how to pronounce French words on YouTube, the potential for eLearning beyond YouTube can benefit all people and all businesses. A blog article from Edge Studio, NYC experts in[...]

One of the benefits of working in the voice-over business is learning about other businesses as a result of reading their scripts. For eLearning clients, for example, I have read material as diverse as how to build hydraulic hoses to how to collect bodily fluids for micro-biology purposes. This is fascinating stuff! Really, it is! I am always pleased to learn about different company offerings far and wide. One of my clients, eBrandz, is a company that constantly presents me with interesting topics. eBrandz, a Search Marketing company in India and purportedly the largest SEO company in the world, provides me[...]

On July 1st, 2014, what will happen as a result of the upcoming Canadian Anti-Spam Legislation? Linda Daley, at Daley Progress, has turned me onto the imminent legislation. She’s gathered many educational resources and written about the implications. To be honest, I haven’t researched it in depth, because I find legalese overwhelming and intimidating, but what I do know is that things are about to change with email marketing. As someone who delivers a weekly blog by email, this new legislation has been of interest. I’m happy to know that I won’t be admonished for sending my eNewletter to all the[...]

Every so often, I come back to thinking about the minimum I require to maintain ongoing, good health and well-being. While I don't always achieve them, my minimum requirements generally include 8 ½ hours of sleep, balanced nutrition, and solitude daily. Delving deeper into the world of social media marketing, I also consider the minimum required for maximum effect. I like to keep things simple - do what is crucial for the health of my business when time only allows for the minimum. When I started my business in 2006, I knew that having an online presence was vital and at the time,[...]

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