VOICE. TALENT.
"...her rates are super reasonable..."

  This week, with intensity, I organized having an aerial and interior video made for the sale of our house. As someone who has voiced many-a-real-estate-listing and is a small business owner myself, I went into the task with some high expectations for hiring the right company. From doing my research online and engaging with half a dozen video production companies, here's what I learned about service and marketing: When responding to a new customer, watch grammar, typos, punctuation. Messy correspondence leaves a bad impression. Use full sentences. No need to be formal, but being too casual also leaves a bad impression. If[...]

  Though I've completed Yoga Teacher Training, and practice Yoga as often as possible, you would rarely see me in pretzel-like poses. My practice is a gentle one. It is not uncommon to find me in a room of women (with an occasional male), over the age of 65. I believe that a slow consistent stretching and strength practice is RIGHT for me. And so, I progress, slowly and surely… All this to say that while almost a third of the year is over, and I continue to upgrade EVERYTHING in my business, I must have patience and know that it will[...]

One of my jobs in University was at the Television Bureau of Canada. It was a summer job, watching and categorizing commercials, developing their database. I seemed to land the job because my response in the job interview was “Who WOULDN’T want to watch commercials all summer?!” Well, I’m sure there are lots of people who wouldn’t, but I did and it seemed to have foreshadowed my career to some degree. Commercials entertain me. I have a sincere interest in Advertising and Marketing from more of a psychological perspective than creative. I’m fascinated by the elements of a GREAT spot, from the[...]

I am enamored with whiteboard animation videos. It’s amazing how something so simplistic in design, can hold our attention so well. After voicing several of these for clients, I have been looking around to have one created for my own business. Like voice-overs, creating a video can certainly come in at a lot of different price points and you always “get what you pay for”. From DIY to high-end videos that are thousands of dollars, these videos are worth the investment. But who should be voicing your video? Jonathan Long of Entrepreneur talks about the use of voice-over in his blog “7[...]

There is a glut of people wanting to do voice-overs as a potential career. When I started, one of the major voice-over online marketplaces had under 3,000 talent registered. Ten years later, they have 30,000. That's a lot of alleged competition. The changes in the voice-over industry Like many things, the voice-over landscape has changed and evolved greatly over the years. Ten years ago, it started changing drastically and the playing field evened out much to the chagrin of many veteran voices. The ability to record from home changed everything, allowing the (talented and educated) solopreneur, with recording abilities, to join in[...]

We work at improving in every way, every day, and though there are waves of discouragement, there are also times for enjoying where we are, looking at how far we've come, and for reassessing. Life is moving VERY fast. And as we take the bull by the horns as an entrepreneur, or simply as a human, sometimes the pace is overwhelming. To reassess is valuable because we grow when we learn from what we've experienced. A few things I'm reviewing, reconsidering, reflecting upon, and re-assessing... REVIEWING: VOICE HEALTH I've been hit with a cold. I know it's a pain for everyone, but, if you are recording your voice for a living, it is more frustrating[...]

10
Wednesday
Feb 2016

  Sometimes you just need to hit the "refresh" button. Things are stalled or stale and you just know, it's time. Other times, things break down or they haven't been working that well for awhile. I have a list as long as my arm of things I'd like to upgrade in my business and my studio, and this year, it's time. #VOUPGRADE2016 My planned list for upping my game this year includes the following: Voice coaching Studio space upgrade Computer and recording component transition Microphone change-out Headshot redo Website revamp Progress. I love it!! Here I go………weeeeeeeeeeeee! STUDIO BRICKS SOUNDPROOF BOOTH I'm absolutely thrilled, and amazed, to[...]

Let's talk about freelancing! Not for the faint of heart, a freelance career is LOADED with benefits. Voice Acting and owning a Voiceover Business is the ultimate freelance life. My favo(u)rite company on the planet right now is Freshbooks, an accounting and invoice software company that is blazing a trail of incredible customer service. They put together the infographic below about the life of a freelancer and I thought it apropos to everything I do. I've added my commentary on their points relating to the field of voiceovers. Before you Embark - not sure about their list of must-have's, but the grab bag of[...]

26
Tuesday
Jan 2016

[gallery ids="1227,1229,1230"] On Saturday, Jan 23rd, I had the privilege of attending VO Buzz Weekly’s 200th Episode taping in North Hollywood, California. The evening exceeded my expectations in every way. MY ANXIETY OVER THE EVENING Going to the show taping required me to leave my cocoon in Santa Clarita Valley, get purdy (a job on it’s own!), drive into L.A. on the Interstate (which I hadn’t done before), and attend an event solo, not knowing anyone. Leading up to Saturday night, I kind of lost my mind a little. I was so worked up I swear I almost passed out on the drive[...]

Moving close to L.A. is providing me with amazing opportunities that will continue be revealed with time. This Saturday, January 23rd, I'm attending the 200th episode taping of VO Buzz Weekly. This event will have Voiceover "All-Stars" attending - actors and industry professionals. I'm kinda freaking out... Not only because I have not yet driven down the I-5 into the city by myself (AND need to squeeze into Spanx), but because I'll be faced with a theatre full of people who do what I do daily and yet, have absolutely no idea who I am. Initially, I consciously decided that I would pass on attending because of the[...]

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