VOICE. TALENT.
"...her rates are super reasonable..."

"Unfortunately, having the proper equipment and knowing how to use it are two different things."   Dan Lenard GUEST POST by Dan Lenard, The Home Studio Master One of the things to consider when hiring a voice talent is, “How is their sound?” Does the recording sound like it could be on the radio? Is the size of the room they recorded in apparent from the echo you hear? Are there mic plosives or “popping “P’s? All of these questions are evidence of not understanding proper audio processing, a less than ideal recording space, and poor mic technique. When the audio[...]

GUEST POST by Larry Hudson: It was a random conversation in 2009 with a full-time voice & on-camera actor that led me to voice-over. I had spent the previous 20+ years in commercial real estate and, prior to that, as a professional musician. In the mid 90’s I had this idea of doing voice-over/announcing but didn’t know anyone in the biz and was distracted by the financial opportunity of commercial real estate... After this “conversation”, the bell went off in my head and there were 3 directives I was told to follow to get into Voice-over. 1) Do not do a demo for 6-12 months. 2)[...]

Can You Actually Work Better, Not Harder? Daley Progress thinks so! Ever need some serious help, or even a little kick, marketing-wise? I'd like to share a source of where I receive a lot of business marketing inspiration and up-to-date productivity tool advice... Daley Progress Daley Progress is an eNewsletter Boutique. They consult upon, create, and manage email marketing campaigns. And while they are actually not taking any new client's at the moment (that's a nice place to be!), they send out blog posts that I find extremely valuable. I've selected a half dozen recent (2017) posts, that I have found educational and enlightening[...]

Voiceover to do list

"Every aspect of your life can benefit from goal setting, action planning, prioritizing, and list making."    Well-Qualified List-maker I recently realized that while I’m indeed a good voice talent, and parent, I’m an EXCELLENT list maker (and an EXCELLENT judge, btw). Turns out, my upbringing that resulted in ongoing anxiety, caused me to be an obsessive list maker and a fine critic. As a result, I can churn out lists like nobody’s business (and provide feedback to whoever is willing to listen). That said, there are three things that need to be done BEFORE you make an effective To Do List. (I'm able to[...]

My daughter started with a basketball training and development organization recently. She's no stranger to being the new kid in a group, be it for a new school, summer camp, or extra-curricular activity. So, I knew she wouldn't have any trouble fitting in. In a smart networking and publicity move, she wore her new gym t-shirt to her first practice... Why was the 7th grade gym shirt a stellar idea? 1 - The gym shirts for her school are personalized, so her name is written across the front allowing people to learn it and remember it. 2 - Wearing a t-shirt emblazoned with the school's[...]

For some reason, I especially like taking stock of my voice-over business when I'm away from it. As someone who's more of a big picture thinker (acccording to some Myer's Briggs testing I did way back when and my own self-awareness), I enjoy looking at what I've done, where I'm going, and what I need to work on to stay focused on my goals - reviewing to-do lists, checking-in with myself about my truest objectives, and making sure I'm on track instead of working on those Not Important/Urgent tasks that come up in a regular business day. (I love the URGENT/NOT URGENT/IMPORTANT/NOT[...]

I had the pleasure of attending a conference given by World-Voices Organization and finally experienced first hand what they are all about. What an opportunity to meet people I have watched online, grow their business, sell their spinoff businesses, plus, meet friends I'd never met in person! WoVOCon4 provided the opportunity to meet... to reflect... and to learn... and I am grateful. Why network with your peers and, essentially, your competition? For the most part, when going to an industry function, most of the people ARE NOT your competition. They are not YOU. We have our unique way of being and doing. Walking in with that attitude welcomes connections with[...]

Need help figuring out what to do when you have a new voice-over client (or client of any kind) and you've finished your first job with them? Here's a checklist that will help you tie it all together!   NEW CLIENT PROCEDURE □ Starting with the client’s esignature, collect their contact details and add to your database □ Connect with your client (and their company) on social media within their esignature □ Check their website, and/or their company's website, adding further info into your database □ Connect on remaining social media from the client/company website(s) □ Sign up for their newsletter and blog, if they have either □ Send the new client a thank you card with[...]

WHY I WELCOME UNSUBSCRIBES I've been blogging for several years. Despite naysayers saying that blogging for voice-over is superfluous, plus, all the competition, I keep on keepin' on. But, I welcome unsubscribes. Why? I am blogging for, what I feel, are all the right reasons: -to have content and share, reaching my clients regularly in order to stay top-of-mind, -to express my brand and image through my words and stories, -for SEO content (debatable, but I believe it's a worthy effort), and -to use as a creative outlet - it makes me happy. So why in the world do I welcome people from unsubscribing from my[...]

When you hire a voice actor for any aspect of your business, the actor becomes the voice of your business. Whether for marketing, explainer or product videos, for websites and social media, radio and TV commercials, voicemail, they represent your brand. Hiring a voice can be affordable, or cost prohibitive... ...depending upon at least three variables including who you hire to produce a project, the script lengths, and the usage of recordings. You can hire an ad or media agency, a video production company, or a marketing company to produce everything for you. The choices and price points are endless. They will in turn, hire talent for you. However, if YOU[...]

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